The type of personal data collected includes, but is not limited to:
your name;
your date of birth;
your gender;
your staff ID number and copy, if any;
your working/employing company;
your electronic mail address;
your residential, business and/or postal mailing address; and
your home, work, and mobile telephone number(s).
Use of personal data
Your personal data may be used by SHKSA for one or more of the following purposes:
to verify your identity;
to administer and organize its activities;
provide its services to you;
to process any application or enrolment request that you may make;
to market and promote services, products, facilities and events to you;
to process your complaints, enquiries or feedback;
to make disclosure when required by law, regulation (including of any stock exchange), or court order of any jurisdiction, and /or requested by any government, regulatory or law enforcement authority or administrative organization;
to communicate with you by email, mail, phone or other means in relation to SHKSA’s activities, members' benefits, goods, services, facilities and events organized or provided by SHKSA or other organizations; and
any other incidental or associated purposes relating to any of the above or other purposes as may be agreed between you and SHKSA from time to time.
Transfer of personal data
Personal data held by SHKSA will be kept confidential but SHKSA, where disclosure or transfer of personal data is necessary to satisfy any of the purposes mentioned in paragraph 2 above, may disclose or transfer such data to the following parties:
any agent, contractor or third party service provider or data processor who provides administrative, telecommunications, computer, data processing or other services to support the operation of SHKSA or to support the activities described in paragraph 2 above;
any person under a duty of confidentiality to SHKSA and who has undertaken to keep such information confidential, provided that such person has a legitimate right to such information; or
any person , government or law enforcement authority or administrative organization.
Use and transfer of personal data in direct marketing
We are allowed to use and/or transfer your personal data in direct marketing only if you consent to or do not object in writing.
In connection with direct marketing, we intend to use your name, contact details, location data, customer profiling information (including information about your use of our website and activities in which you have participated) collected, compiled, generated or held by us from time to time for marketing, questionnaires, promotion purposes including sending you information relating to activities, events or facilities organized by or products or services marketed or promoted by SHKSA, Swire group companies or any third parties in the following categories: cultural, entertainment, education, sporting facilities and activities, , hotels, restaurants, spa, consumer goods, food and beverages, books and stationery, fashion and accessories, children’s goods, watches, jewelry and other luxurious goods, optical products, personal care, health and beauty products and services, home furnishing and appliances, florists, sports gear and products, electronic products and appliances, bank outlets and financial services, charity activities, motor vehicles and car parking facilities.
You may write to us to opt out from direct marketing at any time.
Retention of personal data
SHKSA will keep the data only for as long as is necessary to fulfil the purposes mentioned in paragraph 2 above after which it will be destroyed.
Links
Our website included links to other third party websites that are operated under different privacy policies. SHKSA has no control over the contents of such other websites or their privacy policies or compliance with the law, and do not vouch for their security. Once you leave our servers (you can check where you are by checking the URL in the location bar on your browser), use of any information you provide is governed by the privacy policy of the operator of the website you are visiting. That policy may differ from ours. You should be aware that the provision of the link does not constitute any endorsement, approval or any form of association by or with SHKSA. SHKSA has no control over personal data that is submitted to these third parties. You access the data on such websites at your own risk.
How to access or update your personal information
You are entitled to access or correct any personal data relating to you held by us. Any data access request or data correction request may be made by contacting our staff at shksa@shksa.com
Access to Privacy Policy
You may access and obtain a copy of our Privacy Policy, as amended from time to time, at here so that you are informed of the way we collect and use the personal data.
The Privacy Policy is written in English and translated into Chinese. In the event of any inconsistency between the English and Chinese versions, the English version shall prevail.
